RESPONSIBILITY TOWARDS CUSTOMERS

November 20, 2008

The manager must always remember that the customer comes first. The starting point for the business firm is an understanding of needs of the customer, and the firm’s foremost responsibility is towards the customer.

A firm’s responsibility towards its customer is in terms of ensuring that the desired quality of product at a reasonable price is made easily available to the customers. Product quality is of the utmost concern and covers dimensions of product design, materials used in production, safety, purity, hygiene and aesthetic appeal. The quality of spices is measured in terms of its purity, fragrance, freshness, cleanliness and color. In case of a car the quality refers to its fuel-efficiency, maximum speed at which it can run, reliability and trouble-free working of the engine, efficiency of its brakes, sturdiness of the body, comfortable sitting space, commodious boot for keeping luggage, fitted-in air conditioner, stereo system, foam seat covers, etc. The kust is endless.

This is because quality means different things to different people. For a professional racing driver the car’s ability to accelerate to the maximum speed in the shortest possible time is probably the most important indicator of quality. In contrast a man buying a car for his family would give more importance to factors such as spacious seating and luggage keeping facility, sturdiness of the body and the engine’s fuel-efficiency, availability of spares and servicing facility, etc.

guaranteedblinds, premierinns, agencyorganizer

Entry Filed under: Business, Finance, Management, Professional Management, Role of Manager. Tags: Business, CRM, Management, Product Quality, Role of Manager.

Some HTML allowed:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <pre> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Trackback this post | Subscribe to the comments via RSS Feed

Role of Manager

THE SYSTEMS CONCEPT-3
Today we continue our discussion on System Concept. The importance of the systems concept to the manager is that it helps him to identify the critical sub-systems in his organization and their inter-relationships with each other and the environment. It is a responsibility of a manger to use the system in such a way that [...]
THE SYSTEMS CONCEPT-2
A system can be biological (human body), physical (machine) or social (commercial organizations, voluntary bodies, etc.). Social systems re man-made systems and the relationships of the sub-systems is the most critical element. Further, since social systems involve human beings, their beliefs, values, attitudes and perceptions have an important bearing on th […]
THE SYSTEMS CONCEPT-1
A system has the following components: 1. A number of parts of sub-systems which when put together in a specific manner form a whole system 2. Boundaries within which it exists 3. A specific goal or goals. This goal is expressed in terms of an output which is achieved by receiving input and processing it to form the [...]
THE SYSTEMS CONCEPT
Every practicing manager knows form experience that whatever actions and decisions he takes, in any particular area of activity, have results which extend well beyond that specific activity. The impact of decisions in some cases affects the whole organization and even external environment. A simple decision to throw out an inefficient, lazy worker can trigge […]
MANAGEMENT SYSTEM AND PROCESSES
Objectives · to develop familiarity with various types of systems and processes involved in managing an organization · to understand the concept of a system and learn what the management information system is · to develop an understanding about the necessity of each managerial process and its logical sequencing in relation to the othe […]
RESPONSIBILITY OF A PROFESSIONAL MANAGER
As a part of our talk on role of manager we have already talked on so many important factors and role. Those are belonging to society segment like professional management, manager role, quality management, product management etc… Today we are going to talk on another factor which is also play a important role between the [...]
RESPONSIBILITY TOWARDS SOCIETY-2
Manager have much to learn by emulating the example of Indian Petrochemicals Corporation Limited (IPCL), a government undertaking, which is playing a very positive and active role in fulfilling its social responsibility. A truly responsible manager not only takes steps to prevent or minimize any negative impact of his firm’s operations on the society, but al […]
RESPONSIBILITY TOWARDS SOCIETY-1
The pattern and extent of rainfall is changing, leading to frequent droughts in widespread areas. Rare species of animals, birds and plants have become extinct in the wake of the destruction of their natural habitat. People are deprived of their traditional means of livelihood and the rich cultural heritage is destroyed for ever. All this does [...]
RESPONSIBILITY TOWARDS SOCIETY
Apart form the specific society segments with whom the firm interacts in the course of conducting its business, the manager also has responsibility towards his surroundings and the people living in the vicinity of his factory and office. Firms behave irresponsibly when they pollute their physical environment by releasing harmful smoke and gas into the atmos […]
RESPONSIBILITY TOWARDS GOVERNMENT
It is wholly the responsibility of the manager to ensure that the constitution and operations of the firm are within the legal framework as specified by the government. This legal framework may vary, depending upon the nature of ownership of firm (proprietory, partnership, private limited, joint stock, Indian or foreign, etc.), size of the firm, [...]
RESPONSIBILITY TOWARDS UNION-1
The union will always bargain with you for the maximum benefit. As a manager you should not try to block this bargaining process but aid it by providing the union with the correct facts and figures about costs and profits and thus aim for a realistic, workable agreement which suits both the parties. Besides providing the [...]
RESPONSIBILITY TOWARDS UNION
Your first responsibility towards your employees’ union is to acknowledge it as a friend rather than as a foe of the firm. Most problems with unions arise because of the assumption of the managers that unions have no constructive contribution to make but are interested only in playing a negative role. As a responsible manager [...]
RESPONSIBILITY TOWARDS INDUSTRY AND COMPETITION-2
Today we continue our discussion on Responsibility towards Industry and Competition. Healthy competition encourages firms to improve their performance and nurtures progress and it is the responsibility of each firm to ensure that the competition it indulges in is fair and ethical. Resorting to unfair practices, trying to push out other firms on the basis [.. […]
RESPONSIBILITY TOWARDS INDUSTRY AND COMPETITION-1
Other firms within the industry are your competitors in the market place but are your associates when you have to lobby for or represent and an industry and not as individual firms. Most industries have their own associations at the local, regional, national and international level. The objectives of organizing such bodies are to protect [...]
RESPONSIBILITY TOWARDS DISTRUBUTORS AND RETAILERS-2
Today we continue our talk on responsibility towards distributor ands retailers. The company had to absorb the increased cost of the heavier carton, but it was more than compensated by the fact that return of stock sharply declined and the distributors had no more cause for complaints. A television marketing company provides service engineers to [...]
RESPONSIBILITY TOWARDS DISTRUBUTORS AND RETAILERS-1
Distributors and retailers are the link between the firm and the actual customers who consume the product. In your capacity as a manager you are responsible for ensuring regular supplies to your distributors. Persistent delays in processing and supplying distributor’s order can lead to a situation where the distributor eventually loses interest in your produ […]
RESPONSIBILITY TOWARDS SUPPLIERS-2
Today we continue our talk on responsibility towards suppliers. The manager’s responsibility towards suppliers of funds, i.e. banks and other financial institutions is that not only he has to make the interest payments, but make the repayment on time as per the agreed repayment schedules. By doing so the firm is not only helping the bank [...]
RESPONSIBILITY TOWARDS SUPPLIERS-1
Responsibility towards your suppliers emanates from the fact that their survival and growth (partly or wholly) is dependent upon your survival and growth. Suppliers provide you the raw materials, components and parts necessary for the production of your products. You are dependent upon your suppliers for regular, timely supplies of the specified quality at t […]
RESPONSIBILITY TOWARDS EMPLOYEES-3
Today we continue our discussion on Responsibility towards employees. The thoughts of J.R.D. Tata, Chairman of Tata Steel, expressed in 1943 in a proposal for the creation of a personal Department in the company are noteworthy. “What are the main causes of our difficulties with our workmen? In many respects we have treated our employees exceptionally [...] […]
RESPONSIBILITY TOWARDS EMPLOYEES-2
Today we continue our discussion on responsibility towards employees. Instrumentation Limited, Tata Iron Steel Company and Hindustan Machine Tools have developed beautiful townships in Kota, Jamshedpur and Bangalore respectively with the best possible facilities and amenities for the benefit of their employees. Where the company is situated in a remote, unde […]

Role of Manager

RESPONSIBILITY TOWARDS CUSTOMERS

Leave a Comment

Blogroll

Categories

Role of Manager